Hyper-localised content from every country around the globe

London Based global media/tech start-up “Culture Trip”, yesterday revealed their Series A funding round of $20M from the PPF Group. More than 30,000 articles and videos have been published to allow free flow of knowledge about countries from around the world which includes cultural, travel and food recommendations articles. The company has recently opened three new offices in London, New York, and Tel Aviv, with already attracting millions of users & submissions from its global community of over 40 country hubs.

The investment will propel a significant acceleration in the business & technology strategy, which utilizes a bespoke knowledge graph – built using AI technology, which would facilitate more personalized experiences, helping to navigate through content in a meaningful way. A portion of the investment is also sought for culture trip’s editorial expansion to establish a commercial arm that will monetize company’s growing fan base. Dr. Kris Naudts, CEO, and Founder of Culture Trip envisions Culture Trip’s knowledge graph allows the creation of a more meaningful experience for our users, deepening the personalisation of content discovery with every new read

Ladislav Chvatal, Chief Officer for Strategic Projects of PPF Group mentions in the press release that the company is taking a non-traditional approach to delivering cultural information, all while integrating some of today’s leading technologies. This new model of generating content refreshes today’s existing media market, making it an important venture.

With strides in pioneering personalization mechanics, Will Culture Trip become the digital, cultural and technological force in future? Do share your thoughts our comment section below.

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